ETTE [ empowerment • transformation • trust • empathy ]

A SUMMARY

Discover the art of Communicative Leadership: How to really listen so you can win and hold the trust of your stakeholders. Leaders often say ‘I communicate’ when, in fact, they mean ‘I tell’. Yet being able to really listen is the key to growth and results. The Listening Leader provides a clear framework for taking action to implement a communicative leadership style By actively listening to your organisation and external stakeholders you will be able to better navigate today’s VUCA (volatile, uncertain, complex and ambiguous) economy and digitally transparent world; make a genuine difference to the performance of your organization; better respond to the expectations and needs of their stakeholders and dramatically increase your competitiveness in the market. Become a great leader, improve your performance and succeed in business by communicating and listening more effectively.

YOU CAN ORDER THE BOOK HERE

“The Listening Leader” by Emilio and Clementina Galli Zugaro, Pearson, UK, 2017
“ An inspirational work. The Listening Leader bristles with insight, common sense and practical tools for everyday use. ”
Paul Ramshaw
Paul Ramshaw
Co-Founder & CEO, sensation.io
“ As one of the great communications professionals in the industry, Emilio Galli-Zugaro brings unique insights, emotional intelligence and personality to his work. At a time when there seem to be fewer examples of leadership to emulate, Emilio comes at the topic with the exact right perspective. Pay attention to his thoughts… there is much to learn here. ”
Dan Tarman
Dan Tarman
Chief Communications Officer , eBay
“ Understanding how to tackle the trust meltdown of recent years is the key challenges of current leadership. This book that I have been looking forward to be written argues that communicative leadership is one of the most promising ways to regain and maintain trust – by engaging stakeholders and empowering people. It is a must read for senior management that finally will understand the true power of communication. ”
Prof. Lars Rademacher
Prof. Lars Rademacher
PhD, Professor of Public Relations, Darmstadt University of Applied Sciences (Germany)
“ This truly generous book gives you a rare opportunity to learn from real cases of leadership successes and failures. Miss this chance at your own peril! Rich experience, a lot of soul-searching, and true willingness to help managers do a better job on the part of a senior executive are powerfully balanced with the view of the aspiring leaders’ generation. The book powerfully models the conversations that leaders of different generations should have together. Warning and inspiring! After reading The Listening Leader you won’t have any excuse of not knowing what it is expected of you in today’s world. You will also know what you should work hard on! ”
Prof. Konstantin Korotov
Prof. Konstantin Korotov
PhD, Associate Professor, Director of the Center for Leadership Development Research, ESMT European School of Management and Technology
“ Emilio and Clementina Galli Zugaro provide simple rules and great stories to help leaders connect with stakeholders. To earn their support, you must start by listening. To understand how to listen – really listen – read this book. ”
Roger Bolton
Roger Bolton
President Arthur Page Society
“ How to be a successful leader in times of social media empowerment of every individual is a tough call. This book gives guidance to young and old leaders and the magic happens through an apparently simple trick: listen to your stakeholders to succeed. ”
Maz Nadjm
Maz Nadjm
Founder of SoAmpli, an award winning social selling platform, MIT Influencer, TedXster, and one of Forbes & Sunday Times Top 50 Social Media Influencers.
“ This book is fantastic: a must-read for corporate leaders seeking to navigate this new dichotomy where consumer confidence is low, but expectation for engagement is high. ”
Edward Reilly
Edward Reilly
Global CEO, Strategic Communications, FTI Consulting Inc.
“ As Peter Drucker famously said "Management is about doing things right - leadership is about doing the right things". Today leadership more often than not means to rethink the entire business model of one's company, requiring corporate executives to listen to all stakeholders in order to win a clear "license to operate" from society. This book is full of insights how leaders can get that right. ”
Dr. Paul Achleitner
Dr. Paul Achleitner
Chairman, Deutsche Bank AG
“ The book makes an interesting read for every communicator – but also for every leader. The most fascinating about it for me is that the great personality of Emilio Galli-Zugaro as exemplary communicator transcends from life into print. ”
Judith von Gordon
Judith von Gordon
Head of Media+PR, Boehringer Ingelheim
“ The Listening Leader” takes you on a journey into the future world of communication in management. In a style that makes for enjoyable reading, it provides an overview of the preconditions for successful “Communicative Leadership”: information, communication, enabling, empowerment, action. Each aspect is explored using real-life examples from the rich wealth of experience of a true professional in corporate communications. ”
Mario Ghiai
Mario Ghiai
Spokesperson corporate governance, Allianz Deutschland AG

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FINALIST AT THE BUSINESS BOOK AWARDS 2018

Due to your amazing Feedback, the Listening Leader has been shortlisted as a finalist for the Leading the team Award of the Business Book Awards 2018.

go to the Shortlist

WHAT IS IN IT FOR YOU?

This book will provide you with insights on good leadership, techniques and tools to use to improve your performance and many real-life examples that show successes and failures in leadership.

WHO HAS “THE LISTENING LEADER„ BEEN WRITTEN FOR?

Every manager can apply this framework, the whole of it or parts.
But “The Listening Leader” is also made for those entrepreneurs and top-managers who want to transform their business into a customer centric organization that enthuses all stakeholders, from the employees to the customers, investors and society at large.

HR Professionals who want to make their function more effective both with the babyboomers as well as with the Y- and Z- generation, dealt with by Clementina Galli Zugaro, a millennial psychologist and behavioural economist.

Finally, corporate communications and marketing professionals can benefit from a new perspective on their profession and how to exit the “red ocean” of corporate communications competition, where the fight is hard and bloody with fewer opportunities to succeed to the new “blue ocean” of communicative leadership, where few compete and the fish-grounds abound.

Photographer: Oliver Soulas

Clementina and Emilio Galli Zugaro